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William Madison Randall Library

Class Guide: REC 351


1. Country Information (http://library.uncwil.edu/is/Countries.htm)- guide from Randall Library (Africa, Asia, Developing Countries, Europe, Latin America, and the Middle East)

Background Information On Countries

2. Resources for Economic, Customer and Industry Information

Type of Information   Country Commercial Guides Country Studies/Area Handbooks World Fact Book
Demographics        
    Population Size   Y Y Y
    Age   N Y Y
    Literacy/Education   N Y Y
    Income Distribution   N Y Y (not by %)
         
Economics        
    Inflation   Y N Y
    GDP per capita   Y Some Y
    GDP real growth   Y Y Y
           
Geographic Data        
    Climate   N Y Y
    Political Divisions   N Y Y
         
Product Usage Data        
    Social Class/Family   N Some N
    Ethnicity   Some Y Y
    Language   Y Y Y
    Religion   Y Y Y
         
Industry/Market Information        
    Competitive Analysis   N N N
    Distribution Channels   Y N N
    Pricing   Y N N
    Marketing Promotion   Y N N
    Communications   Some Y Y
    Trade Data on Imports   Y N Y
    Transportation   Some Y Y

Adapted from: Tims, Betty J. and Vaughan C. Judd. "International Marketing and Electronic Government Sources: A Collaborative Research Strategy Workshop." Reference Services Review 29 (2): Summer 2001, pp.157-164.

3. Databases for Cultural Information

Citations to anthropology articles with search engine. (1957-current)
Citations to anthropology and archaeology, some art history, demography, economics, psychology, and religious studies. (19th cen.-current)
Leisuretourism.com abstracts database brings together an archive of worldwide information for all those interested in the research and strategic development of leisure, recreation, sport, tourism and hospitality activities, facilities, products and services (1974 to the present).

Last Update: December 12, 2005